The Secret Copy Club
Get my copywriting secrets directly from your inbox, for $0.
A copywriting newsletter by Jef van de Graaf™
Disclaimer: despite the AI images used on this site, my copywriting newsletter is 100% written with human hands and a human brain.
1/5 · What to Expect
No-BS Advice
This copywriting newsletter is all about my battle-tested tactics to help you skip the learning curve and achieve better results, faster. Join the club for access to:
- Copywriting tips that make you feel personal & authentic
- Quarterly challenges to help you write better & convert more
- Curated tools for improving writing efficiency & workflow
- Swipe files and templates for headlines, emails & ads
- Storytelling frameworks that are proven to work
2/5 · Recent Newsletters
Sorry, I'm rebuilding my entire email stack from scratch because apparently I hate myself.
COMING SOON
3/5 · Testimonials
What people say
"I've worked with Jef on several projects, including the redesign of a website and the development of a brand's MVB-document. Jef's expertise as a copywriter and website maker truly shines through in his work."
"Jef helped me plan and execute an easy-to-use, SEO-friendly website that I'm proud to show people. Since working with Jef, my site's monthly traffic has increased by 71%."
"You can come to Jef with only a vague objective and after the creative process is done, leave with website copywriting your competitors will fear."
4/5 · About Me
Hi, I'm Jef
and I'm a freelance B2B copywriter from Toronto, Canada.
When I started freelancing, I was simply looking for a way to pay the bills while cycling across Asia. Never in my wildest dreams did I imagine getting paid doing what I love—writing.
Fast forward 7+ years, and I've worked with some incredible B2B brands like OhmConnect and SuperOffice CRM. I've delivered copy that not only drove clicks and conversions but also built meaningful relationships with their target audiences.
Now, I'm sharing the lessons I've learned from my successes and mistakes to help other copywriters and marketers skip the learning curve and achieve better results faster—just like I did.
Join the Freaking Club ↑
5/5 · Need Copywriting Help?
When I'm not writing this newsletter, I'm busy helping B2B brands with websites that work & copy that converts.
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